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Hello to all
members, Welcome to BIHA newsletter / alert
no. 47 (Issued
on (Please note that the large list of
2nd hand inflatables & equipment for sale was emailed out to all
members on Contents:
1)
Brief overview of the LIW show.
(Leisure Industry Week Trade Show). 2)
Yellow Pages / BIHA corporate
advertising. http://www.biha.org.uk/corpad.htm 3)
Bungee Runs – get your FREE
listing. http://www.biha.org.uk/Category/bungee.asp
4)
Real-life hire stories (Including
“hirings from hell”) 5)
Interesting, amusing & daft
comments from customers. 6)
Another operator is
prosecuted. 7)
Update on the BIHA van
stickers. 8)
The first pre-season inflatable
trade show. 9)
Discounts on PIPA tests (By Bouncy
Castle Repairs). 10) Please
WHITELIST the BIHA newsletters & alerts. 11) Please check
your free company listings. 12) Hints &
tips. 13) How to get
more bookings in the winter months. 14) What do you
think of the BIHA website?? 15) Get a top
quality half-price website. 16) Second-hand
inflatables & equipment for sale. 17) Summing
up. 1) Brief
overview of the LIW Show 2005.
The 2005 LIW show at the NEC,
It was good to see some well known
companies exhibiting for the first time (e.g.
FML Insurance Services and also Inflated News
magazine). The BIHA stand was busy over the
three days and it was good to see so many members who came to the stand and
introduced themselves. Many members took away their free
gifts (e.g. key-rings and coasters).
Several members also took away a free giant-game and mouse-mats for
sharing interesting real-life hire stories (which you can read about later in
this newsletter). The BIHA also accepted membership
from several new operators and suppliers. We look forward to meeting as many
of you as possible at LIW 2006.
2) Yellow
Pages / BIHA corporate advertising. http://www.biha.org.uk/corpad.htm
Yellow
Pages Corporate Advertising Further to a recent communication about our new
association display advert, Yellow Pages have asked that we clarify the key
benefits of being part of the Corporate BIHA advert. These are as
follows:- -
Business credibility is
enhanced when you are seen as part of an established
association -
86% of directory users
said that their confidence in a business increased if they advertised under a
Trade Association banner -
You are part of a
display advert but only pay linage rates -
Use the collective
strength of the BIHA to attract new customers Yellow Pages wish to emphasis that Corporate Advertising
should be considered complementary to your regular Yellow Pages advertising
programme and not as a substitute in attracting your normal business
leads. We hope the new Corporate BIHA box in Yellow Pages
receives your support and you regard it as another major benefit from the
BIHA. For more information about Yellow Pages Corporate BIHA
advertising, please call Mike Clarke on:
07711
118809.
(The original announcement about this
corporate advertising scheme (made at the beginning of Nov 2005 is as
below). If you are a current BIHA member,
you should receive (or have already received depending when the dead-line is for
your Yellow Pages advertising) a bright yellow flyer from Yell - entitled "Our
seal of approval - it's a professional recommendation for you". (with the BIHA logo on it). Yell has teamed up with the BIHA to
create a special display section in every Yellow pages directory in the
The logic behind this is that 86%*
of people looking through the Yellow Pages would rather choose a company who is
a member of a trade association. As a result, Yellow Pages have decided to make
it very easy for the public to contact BIHA members when they wish to hire an
inflatable. This Corporate Advertising Scheme
(CAS) ties in well with the BIHA online
training/accreditation which has recently been
announced. One of the main advantages to BIHA
members is that they can benefit from the impact of a display advert for the
price of a basic line entry. You can read about this in more
detail by clicking on: http://www.biha.org.uk/corpad.htm If you are interested in high impact
advertising for your business in the next edition of your local Yellow Pages
(for very low cost) - please call the Yell Corporate Advertising Scheme on free
phone: 0808 100
7890. (Please give this urgent priority to avoid
disappointment - i.e. if your competitiors are
mentioned, you need a mention as well!!) Please note that this corporate
advertising will not be a substitute for your normal advertising with Yellow
Pages. It is in addition to it, but very low
priced. According to Yell, the general public are now starting to look for association adverts in
the Yellow Pages. I have also provided a way for NAIH
members to benefit from this. If you are in the NAIH, but not in the BIHA,
please email me: mark.jerram@ntlworld.com
Mark
Jerram BIHA http://www.biha.org.uk/corpad.htm (Details on: Yellow Pages
Corporate Advertising Scheme - CAS) Tel:
0808 100
7890
------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ N.B. For quickest response and the most up-to-date
information on the Yell / BIHA Corporate Advertising Scheme, please call 07711
118809. 3)
Bungee Runs – get your free listing! If you own and
operate a bungee run (or several) you can now get a free advert for it on www.biha.org.uk under www.biha.org.uk/type.htm
and http://www.biha.org.uk/Category/bungee.asp
This will help your potential
customers find you easier (without them having to trawl through the Yellow Pages
until they find a supplier). Secondly, and very importantly, it will tell your
competitors that you operate a bungee run, so that they can pass business over to you (perhaps for a
commission) if they do not operate this type of inflatable or are fully
booked. If you would like to
advertise your bungee run(s), please email me your full address, company name, website
and telephone number to mark.jerram@ntlworld.com
ensuring you write “Bungee Run listing” in the subject bar.
Thanks. Please note that
this is a free service. 4) Real-life
hire stories (“Hirings from hell”) a)
One member provided a large bouncy castle for a
school fun day. One of the other
attractions was for a massive army Chinook helicopter to fly in to the school
playing field, and land in one corner well away from all of the other
attractions. As a precautionary
measure, the member deflated the bouncy castle and waited for the helicopter to
take off. Unfortunately, as the Chinook
took off, even though it was over 50 yards from the deflated castle, the
incredible power from the exhaust of its jet engines somehow got underneath the
castle and tried to violently lift it upwards. The castle was fully staked down,
and when the anchor points reached their limit, there was suddenly a huge split
in the fabric. The castle could not be
used for the rest of the day, and some rather colourful words were passed on to
the pilot. b)
During the summer of 2005, there were some troubles in the center of
Once the violence had calmed down,
he set about trying to retrieve his castle.
He drove over to the house and not surprisingly, the castle was no longer
in the front garden. He tried to contact
the customer – without success. He
peered through the living room window, and the kitchen window to see if was in
the house. It was not. He checked the
back yard, and no castle could be seen. By this stage, he is starting to
panic, dreading the worse. He drives
home, and the following day, he manages to contact the customer, who told him
that as soon as the violence flared up, they stopped the party and moved the
bouncy castle to the downstairs toilet. There was a lot of relief all
round. c)
One member was lifting an inflatable into his van,
when he slipped and fell. Unknown to
him, he fractured his foot. Despite
this injury he still managed to deliver four bouncy castles and collect three of
them, before the pain got so bad that he had to admit himself to hospital.
b)
One member told me that he delivered a large slide
into a field where there were some horses quietly grazing at the back. He didn’t think anything of it until he came
to collect the slide later in the afternoon.
The horses had become amorous and were running around haphazardly, trying
to mate with each other. They were
running alarmingly close to the slide which by now had been deflated. The member had to wait until nightfall, when
finally the horses had calmed down enough for him to enter the field and take
away the slide. But it meant a long
wait! 5)
Interesting, amusing and daft comments from customers. a)
One customer said to the operator “Shouldn’t
the bouncy castle be moving up and down
when the blower is running”. b)
Operator: I
will be back later to collect the bouncy castle, if you have any problems –
please don’t hesitate to call me on my mobile number. Customer:
If I have any problems with the castle, I will just call “999” for a faster
response. c)
This
email was recently received by a member. “I would like to hire a small bouncy
castle for adults to go on the roof terrace of my apartment. The terrace can accommodate a castle of
approximately 10x10ft. If it is possible
can you please give me details of prices for the 5th November overnight” 6)
Another operator is prosecuted.
Please note
that the BIHA does not generally feel that it is always right to name operators
who make a mistake which leads to an incident.
However, when the details are mentioned in the press, then word spreads
like wildfire about a particular operator who has been prosecuted, as in the
above case. Also, important lessons can be learnt from these types of incidents,
which hopefully will make our industry that much safer in the
future. 7) Update on the BIHA van stickers &
mousemats. www.biha.org.uk/promo.htm To date around 120 sets of van stickers
have been sent off. If you would like
to order a set of BIHA van stickers – there are just 12 sets left, please email me at: mark.jerram@ntlworld.com
(Please could you write “Van stickers” in the subject bar of your
email. I am now getting feedback from
members who have received their stickers and (with two exceptions) they are all
impressed with the exceptionally high quality. Each set is £15.00 which includes 2 x A4
stickers, a BIHA key-ring and 199 free mini-reports (see www.biha.org.uk/199reports ) BIHA mouse-mats are also available at
£3.99 each including postage & packing.
Members who buy a mousemat will also receive all the free reports under
www.biha.org.uk/199reports
If you would like to order a mousemat, please
could you email me. We will invoice you
later.
8)
The first Pre-season Inflatable Trade Show. The BIHA is delighted to announce
the first pre-season Inflatable Industry Show in This show will run alongside the
Performance Textiles Show (which caters for the marquee industry and other
textile related industries). There will be a very good selection
of Inflatable Manufacturers exhibiting their products and also suppliers of
accessories to our industry. The BIHA will also be
exhibiting. There will also be networking
opportunities and a chance to socialise. (e.g. PERTEXA have organised an
evening in a casino, close to the If you are interested in exhibiting
at this trade show in March (The rates are very reaonable). Please contact
Michelle Borders (Performance Textiles Association) on: 01827
52337. Invitations to this show will be
emailed out to all BIHA members in the near future. This new show will be OUR industry
trade show and is a very exciting development. If anyone on this message board
has any ideas/suggestions to help make this show what it deserves to be - I
would be very happy to hear from you (either on this board or directly to: mark.jerram@ntlworld.com ) I will pass all suggestions to the
main organisers. As more news breaks about this
Inflatable Industry Show, I will post it on this
board. Please make a note in your diary of
these confirmed dates: 7th and Hope to see as many of you there as
possible. Mark J.
Bouncy Castle Repairs Company in
Leicestershire is offering generous discounts on PIPA
testing. Their NEW website can be viewed
at: www.bouncycastlerepairs.com This is now for both Manufacturing
and Repairs. Brand NEW units will be a 10%
Discount from the list price until BIHA members wanting PIPA tests on
used units, can have them for £65.00 plus VAT, where as they are normally £95.00
plus VAT. This offer for £65.00 PIPA tests are ONLY
until There is an inspection fee of £25.00
per unit, that will also be wavered until
Roger 10)
Please WHITELIST the BIHA newsletters / alerts (sent to members by
email). A few BIHA
members have reported that occasionally they do not receive the regular BIHA
newsletters / alerts in their email inbox. If you've
missed any newsletters, then it's possible that the email software you're using
has for some reason blocked a newsletter or is treating it as
spam. For example,
many email software programs delete emails containing certain words or phrases
that are quite likely to be in each issue of the BIHA
newsletter. To ensure that
you receive each and every issue of the BIHA newsletter (ie. so it's not deleted
or moved to your "Junk" folder), please add our email address
mark.jerram@ntlworld.com to your ACCEPTED SENDERS LIST by following the
instructions below. Thank you. (If you have any queries or problems, then
please email mark.jerram@ntlworld.com with details of the problem and we'll look
into it. Once again,
thank you for being a member of the BIHA and we hope you're getting immense
value from it for your business. Kind
Regards, Mark Mark
Jerram BIHA
Founder. P.S. To see
instantly if you are missing any newsletters/alerts - please click on: http://www.biha.org.uk/Alert/newsno.htm
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---------------------------------------- The BIHA newletters / alerts are published
approx. once a month (but may appear up to 6 times per month) if there is
important news or information.
BIHA newsletters/alerts are Copyright ©
2001-2005, Mark Jerram (BIHA) 11)
PLEASE CHECK YOUR FREE COMPANY LISTINGS.
12)
Hints & Tips. a) If you've
ever lost your wallet, you know what kind of problems
it can
cause. Not only do you
have cancel all the cards that were in the wallet, you
have to get replacements for everything - including your driver's
licence. And of course
these days you have to worry about the very real possibility of identity
theft. Here's a tip .
. . use your computer scanner to make copies of everything you carry in your
wallet. Scan all the
items, front and back, and save the scanned images as a file on your
computer. Then copy the file to a CD or
USB drive, and delete the file from
your computer. This way,
should you ever lose your wallet, you'll have a way to
print a copy of everything to use
as reference to get cards cancelled, and new ones
issued. It is |